The owners at The Alley were already familiar with running social media for their business. I optimized their Facebook and google business page during the initial setup. In addition, I helped create professional videos to highlight their services.
Scope of Work
We started by conducting a thorough analysis of the target audience, how to reach them, and what was needed to achieve that. The Alley already had a good amount of business but needed to get a fresh start under new management. The goal for them was to rebrand the bar and advertise their improved business.
Updating Online Presence
The Alley was previously owned under a different name. Meaning any google searches would result in the new business not showing up. I was tasked with contacting google and updating all of the information to match the new establishment. This ensured that new hours were added, old reviews were taken out, and pictures were up to date.
Grand Opening Video
Video is a very strong tool to bring in views. I came in for a day to film Jon and Christina's business. We worked together and I created this short video promo for their grand opening. The video saw a lot of success with over two thousand views within the first week of posting.